From Complexity to Clarity: Improving Go-to-Market Performance with AI
September 18, 2025
10:00 am PT
Virtual
Zoom
Many go-to-market teams are stuck in a loop of playbooks, messaging, and training without knowing if any of it sticks. In this dynamic dialogue, Peter Ostrow, VP and Principal Analyst at Forrester, and Sarah Gross, VP of Global Enablement at RingCentral, explore how go-to-market (GTM) teams are closing the strategy-to-execution gap using AI and mature enablement practices.
We will discuss how new research and proven frameworks help your GTM team thrive in an AI-driven world, including:
Register now to learn how to unlock your GTM team's full potential.
Our Speakers
Peter Ostrow
VP, Principal Analyst
Forrester
Sarah Gross
VP, Principal Analyst
RingCentral
Lucas Welch
VP, Corporate Marketing
Highspot
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